According to the E-consultancy Search Marketing Buyer's Guide for 2006, the U.K. market for search engine marketing will be worth an estimated £1.41 billion ($2.6 billion) by the end of 2006 with paid search amounting to more than 90% of the total (US$2.4 billion). SEO will be worth US$276 million by the end of 2006. … [Read more...] about UK Search Marketing Market Grows 100% in 2005
Viral Link Building Through Link Baiting
Link building is one of the major keys in ranking effectively with the search engines. Many techniques have evolved to capitalize on the hidden gold from attaining top rankings and getting free search engine traffic. Of them all, link baiting has to be one of the best methods to build incoming links. Link baiting boosts the link popularity of a web site and has quickly … [Read more...] about Viral Link Building Through Link Baiting
Opting Out of DMOZ Listings in MSN Search
In the major search engines like Google and MSN, the titles and description are taken from DMOZ listings (where applicable) for the titles and description of the search results. These titles and description play an important role in generating the desired clickthroughs for the search result. With search engines studying behavioral patterns of users, clickthroughs are an … [Read more...] about Opting Out of DMOZ Listings in MSN Search
Ad Revenues to Reach $400 Billion By 2015
According to the Advertising Forecast from Kagan Research, the Internet, interactive TV and satellite radio will be the major drivers of growth for U.S. ad revenues. Via ClickZ: The Internet remains the strongest-gaining sector in advertising, averaging 57 percent growth per year over the past 10 years. In 2005, the channel increased by 24 percent. New channels … [Read more...] about Ad Revenues to Reach $400 Billion By 2015
Google Patent #20050071741 Implications
Google filed a patent which was made publicly available recently called 'Information retrieval based on historical data'. While not a leisurely read like a novel would be, it certainly gives a great deal of insight into the future of search engine algorithm technology and is certainly worth studying for the SEO enthusiast. Aging Delay I mentioned in another post the issue … [Read more...] about Google Patent #20050071741 Implications