Redirects are one the hidden weapons of SEOs. Use it well to ensure your web pages get indexed properly by the search engines. Redirects can help you in the following ways: Create friendlier URLs without the ugly characters such ?, =, &, %, etc. Redirect the non www version to www.yoursite.com. Move an existing site to a new one. A good summary of this along with some … [Read more...] about How to Use 301 Redirects on Your Site
Search Engine Optimization Tips
Google, Selling Text Links, and PageRank
Over the past few days, it's been interesting to see what has transpired on Matt Cutts' blog on the topic of selling links to boost site link popularity. For those who don't know who Matt Cutts is, he is a well-known Google engineer to many SEO experts who regularly networks and shares his insights on what's happening with Google. First, a brief history on this topic before … [Read more...] about Google, Selling Text Links, and PageRank
MSN Search Introduces Feed Search
According to the unofficial Google weblog, MSN search users can now enter the following operators into the MSN search engine as follows: feed: The feed operator returns feeds matching the search query. The results are raw feeds; click on one and you get .xml code. However, click on the “Cached page” link to see an intelligible feed display as you would in a newsreader. MSN … [Read more...] about MSN Search Introduces Feed Search
Signs a Site Is Banned from the Search Engines
Now that we've covered the Google Sandbox, how will you know you are in the sandbox and not banned or penalized? Understandably, there is no hard and fast rule. The search engines certainly don't want to reveal what the true limits and boundaries truly are or SEOs would end up pushing the limits to the max. It is this grey area that they allow people to muddle around in. … [Read more...] about Signs a Site Is Banned from the Search Engines
Google’s Sandbox Effect
Age of a website matters - especially to Google. If you have a site registered since the early 90's, chances are (if you worked at it) the site maintains pretty good rankings up till now. It's also likely that they will outrank most of the newer sites that would sprout up along the way. It's a matter of seniority. While it may be incredulous that a search engine would … [Read more...] about Google’s Sandbox Effect